hollo | “Bold,” Journey Of Emotional & Sonic Exploration
Rap Fiesta is amped to welcome hollo and his latest earth-shattering single, “Bold.” The young artist uses simplicity to his advantage through the song, blending beautiful sounds and gripping melodies. The result will leave you wondering why you haven’t heard of hollo until now.
The rising vocalist is originally from Tulsa, Oklahoma, but relocated to Los Angeles to pursue music more aggressively. Since moving out of Oklahoma, hollo has come to realize how much of a significant positive impact his hometown has played in his music career.
The artist describes a “strong sense of community” in Oklahoma. And still collabs with musicians he met growing up. That said, hollo has a long history of making, writing, and producing music. For about ten years, the artist has been learning how to produce, play different instruments, and hone in on his unique, soul-stirring sound.
Being an artist and making music is a powerful medium that allows me to express my deepest emotions, tell stories, and connect with listeners on a profound level, hollo.
“Bold” will immediately enrapture you. The strong rhythm awakens you with a commanding drum sequence and unconventional sounds. Shortly after, hollo rings eloquently soothing vocals through the speakers. In less than 30 seconds, hollo leaves you itching for more from “Bold.”
Thankfully, he delivers much more than you could expect.
As previously mentioned, hollo has nearly perfected using simplicity in his music. There aren’t too many elements working at the same time. And the artist isn’t trying to do too much with his vocals throughout “Bold.” That doesn’t mean the song doesn’t grab your attention.
hollo’s vocals alone are enough to send your mind spinning. The incredible vocal range and utilization of slightly distorted effects give “Bold” an extra edge you didn’t know you needed. The style hollo has embodied can partially be credited to his musical influences, which you can feel throughout his music.
For example, hollo has always been especially drawn to artists who embrace simplicity in their work. Some of these names include Frank Ocean, Bon Iver, Daniel Caesar, and more. The innovative production approaches hollo utilizes alongside the unconventional vocal stylings give “Bold” and other songs a sense of depth and sonic exploration.
There’s a lot of raw vulnerability and storytelling found in their music, including themes of self-discovery, love, heartache, and existential reflections that resonate with me, hollo, regarding his musical influences.
“Bold,” produced and co-written by the artist’s good friend Sam Westhoff, is a song with incredible emotional and textural depth. From the simple yet powerful rhythm to hollo’s aesthetic vocals, it’s hard to find anything to criticize about the song.
Make sure you give hollo a follow on Instagram to stay updated with the artist’s upcoming moves. And give him a follow on Spotify to listen to his past heaters, including “Tears Dry” and “Romeo.” After being introduced to hollo, don’t be surprised if you have just found your newest favorite artist.
Don’t waste any more time! Go check out “Bold” as soon as you can!
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